A fund’s sales goal is the number of shirts that you wish to sell. This number encourages your supporters by giving them something to shoot for. It also helps you track your progress and estimate your profits.

Although a fund’s sales goal is set before launch, it can be changed at any time. Many fund organizers wish to increase their sales goal after selling shirts faster than expected. If you burn through your initial sales goal early, consider raising it to maintain your momentum.

Keep in mind that a fund’s goal is separate from its minimum sales needed to print, which may not be altered after launch.

To change your sales goal after launch, send us a message from our Contact Us page.